In short…
- Don’t force them to defend their beliefs….
- Provide information, and then give them time….
- Don’t fight bias with bias….
- Help them save face….
- Give them the cover they need….
- Let them in….
How to Build an Exit Ramp for Trump Supporters
Despite recent setbacks – from video of Donald Trump bragging about committing sexual assaults, to increasing concerns regarding his preparedness and temperament, to the unprecedented pace at which high-profile Republicans are pulling their support – polls show that approximately 40% of likely voters continue to support Trump.